Reception

Reception: This is the point in which the receiver is able to get the message which was sent to him by the sender or the source. Reception involves two parties, the sender and the receiver. There are various forms the message can be received and they include; hearing, seeing, reading, feeling among various forms. Receivers should not be passive absorbers of the message, as soon as they get the message, they should respond to it.

Decoding: Decoding is the process by which the receiver interpret the sender’s message. The message here is converted into thoughts; he/she will analyze the message, with an aim understanding the message.
Response/Feedback: It is a very important part of communication which will show if the recipient has understood the message in the same terms as intended by the sender. Feedback is very integral part of communication as it shows us the effectiveness of our message.

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