Hero Hero MotoCorp is based in New Delhi,
Hero MotoCorp Limited, more popularly known as Hero Motorcycles, is an Indian two-wheeler manufacturer, producing motorbikes and scooters.
Originally known as Hero Honda MotorsLimited, it was an amalgamation of Hero (an Indian company) and Honda (a Japanese company) for 26 years from 1984 to 2010. Hero MotoCorp has been the world’s largest manufacturer of two-wheelers since 2001. Hero MotoCorp is based in New Delhi, the capital of India. The company was established in partnership with Honda in 1984 by Dr.
Brijmohan Lall Munjal. He is also the current Chairman of the Hero MotoCorp Ltd.History of Hero MotoCorpThe principal owner of the Hero two-wheeler manufacturing unit – Hero Cycles – was founded in 1956 in Ludhiana, Punjab, by the Munjal brothers.
In 1975, Hero Cycles became the largest manufacturer of bicycles in India. An agreement of collaboration and formation of a joint venture was signed between Hero Group of India and Honda of Japan in 1983. A year later, Hero Honda Motors Limited came into existence. In 2001, the company attained the status of being the largest manufacturer of two-wheelers in the world. The Japanese partner Honda walked out of the partnership in 2010, selling the 26 percent of stakes it held to Hero. The company was named Hero MotoCorp in August 2011.Hero Motocorp Plant Locations in IndiaHero MotoCorp has manufacturing facilities located at five locations in India.
The five manufacturing plants of Hero MotoCorp have a combined production capacity of more than 9 million vehicles annually.Satyavedu, Andhra PradeshDharuhera, HaryanaGurgaon, HaryanaNeemrana, RajasthanHaridwar, UttarakhandHero MotoCorp has over 7,000 dealership and service centre units in 29 states and four union territories of India.Hero Motocorp Current ModelsBeing the largest manufacturer of two-wheelers in India and the world, Hero MotoCorp produces a diversified range of models and variants to cater to the needs and demands of its customers.Following are the current models and their starting prices:Karizma ZMR (Rs. 1,05,500)Karizma (Rs. 83,900)Xtreme Sports (Rs. 72,625)Xtreme (Rs.
71,925)Hunk (Rs. 69,725)Impulse (Rs. 71,400)Achiever (Rs.
61,425)Ignitor (Rs. 60,500)Glamour Programmed Fi (Rs. 65,600)Glamour (Rs. 55,925)Super Splendor (Rs.
53,600)Splendor iSmart (Rs. 50,000)Splendor Pro Classic (Rs. 50,500)Splendor Pro (Rs. 47,650)Splendor+ (Rs. 45,850)Passion Xpro (Rs. 49,525)Passion Pro (Rs. 47,650)Passion Pro TR (Rs.
53,500)HF Deluxe Eco (Rs. 46,150)HF Deluxe (Rs. 42,100)HF Dawn (Rs.
39,470)Maestro (Rs. 48,050)Pleasure (Rs. 44,650)Hero Motocorp FutureHero motorcycles are a household name in India and are famous worldwide. The continuous manufacturing of quality products over the years helped Hero MotoCorp achieve the status of being the largest manufacturer of two-wheelers in the world, as being the most sought-after brand is a per-requisite for being the biggest producer.
A vision and a strategy for the company to strive hard to keep moving towards perfection have been laid down. The company’s vision document says, “The story of Hero Honda began with a simple vision – the vision of a mobile and an empowered India, powered by its two wheelers. Hero MotoCorp Ltd., company’s new identity, reflects its commitment towards providing world class mobility solutions with renewed focus on expanding company’s footprint in the global arena.
Hero MotoCorp’s key strategies are to build a robust product portfolio across categories, explore growth opportunities globally, continuously improve its operational efficiency, aggressively expand its reach to customers, continue to invest in brand building activities and ensure customer and shareholder delight”.Hero MotoCorp Ltd. (Formerly Hero Honda Motors Ltd.
) is the world’s largest manufacturer of two – wheelers, based in India. In 2001, the Company achieved the coveted position of being the largest two-wheeler manufacturing Company in India and also, the ‘World No.1’ two-wheeler Company in terms of unit volume sales in a calendar year. Hero MotoCorp Ltd. continues to maintain this position till date. Vision The story began with a simple vision – the vision of a mobile and an empowered India, powered by its bikes.
Hero MotoCorp Ltd., company’s new identity, reflects its commitment towards providing world class mobility solutions with renewed focus on expanding company’s footprint in the global arena. Mission Hero MotoCorp’s mission is to become a global enterprise fulfilling its customers’ needs and aspirations for mobility, setting benchmarks in technology, styling and quality so that it converts its customers into its brand advocates. The Company will provide an engaging environment for its people to perform to their true potential.
It will continue its focus on value creation and enduring relationships with its partners. Strategy Hero MotoCorp’s key strategies are to build a robust product portfolio across categories, explore growth opportunities globally, continuously improve its operational efficiency, aggressively expand its reach to customers, continue to invest in brand building activities and ensure customer and shareholder delight. Manufacturing Hero Honda bikes are manufactured across three globally benchmarked manufacturing facilities. Two of these are based at Gurgaon and Dharuhera which are located in the state of Haryana in northern India.
The third and the latest manufacturing plant is based at Haridwar, in the hill state of Uttarakhand. Technology In the 1980’s the Company pioneered the introduction of fuel-efficient, environment friendly four-stroke motorcycles in the country. It became the first Company to launch the Fuel Injection (FI) technology in Indian motorcycles, with the launch of the Glamour FI in June 2006. Its plants use world class equipment and processes and have become a benchmark in leanness and productivity. Hero MotoCorp, in its endeavor to remain technology pioneer, will continue to innovate and develop cutting edge products and processes. Products Hero Honda’s product range includes variety of motorcycles that have set the industry standards across all the market segments. The Company also started manufacturing scooter in 2005.
Hero Honda offers large no. of products and caters to wide variety of requirements across all the segments. Distribution The Company’s growth in the two wheeler market in India is the result of an intrinsic ability to increase reach in new geographies and growth markets.
Hero MotoCorp’s extensive sales and service network now spans over to 5000 customer touch points. These comprise a mix of authorized dealerships, Service & Spare Parts outlets, and dealer-appointed outlets across the country. Brand The new Hero is rising and is poised to shine on the global arena. Company’s new identity “Hero MotoCorp Ltd.” is truly reflective of its vision to strengthen focus on mobility and technology and creating global footprint. Building and promoting new brand identity will be central to all its initiatives, utilizing every opportunity and leveraging its strong presence across sports, entertainment and ground- level activation.
2010-11 Performance Total unit sales of 54,02,444 two-wheelers, growth of 17.44 per cent Total net operating income of Rs. 19,401.15 Crores, growth of 22.32 per cent Net profit after tax at Rs.
1,927.90 Crores Total dividend of 5250% or Rs. 105 per share including Interin Dividend of Rs.
70 per share on face value of each share of Rs. 2 each EBIDTA margin for the year 13.49 per cent EPS of Rs. 96.54Hero MotoCorp is the World’s single largest two–wheeler motorcycle company.
Honda Motor Company of Japan and the Hero Group entered a joint venture to setup Hero Honda Motors Limited in 1984. The joint venture between India’s Hero Group and Honda Motor Company, Japan has not only created the world’s single largest two wheeler company but also one of the most successful joint ventures worldwide.During the 80s, Hero Honda became the first company in India to prove that it was possible to drive a vehicle without polluting the roads. The company introduced new generation motorcycles that set industry benchmarks for fuel thrift and low emission. A legendary ‘Fill it – Shut it – Forget it’ campaign captured the imagination of commuters across India, and Hero Honda sold millions of bikes purely on the commitment of increased mileage.
Over 20 million Hero Honda two wheelers tread Indian roads today. These are almost as many as the number of people in Finland, Ireland and Sweden put together. Hero Honda has consistently grown at double digits since inception; and today, every second motorcycle sold in the country is a Hero Honda. Every 30 seconds, someone in India buys Hero Honda’s top –selling motorcycle ? Splendor. This festive season, the company sold half a million two wheelers in a single month?a feat unparalleled in global automotive history.Hero Honda became the first company in the country to introduce four–stroke motorcycles and set the standards for fuel efficiency, pollution control and quality.
It has an excellent distribution and service network spread throughout the country.Hero Honda bikes currently roll out from its three globally benchmarked manufacturing facilities. Two of these are based at Dharuhera and Gurgaon in Haryana and the third state of the art manufacturing facility was inaugurated at Haridwar, Uttrakhand in April this year. These plants together are capable of producing out 4.4 million units per year.Having reached an unassailable pole position in the Indian two wheeler market, Hero Honda is constantly working towards consolidating its position in the market place.
The company believes that changing demographic profile of India, increasing urbanization and the empowerment of rural India will add millions of new families to the economic mainstream. This would provide the growth ballast that would sustain Hero Honda in the years to come. As Brijmohan Lall Munjal, the Chairman, Hero Honda Motors succinctly points out, ‘We pioneered India’s motorcycle industry, and it’s our responsibility now to take the industry to the next level. We’ll do all it takes to reach there.
”Milestones:1983Joint Collaboration Agreement with Honda Motor Co. Ltd. Japan signedShareholders Agreement signed1984Hero Honda Motors Ltd.
Incorporated1985First motorcycle ‘CD 100’ rolled out1987100,000th motorcycle produced1989New motorcycle model – ‘Sleek’ introduced1991New motorcycle model – ‘CD 100 SS’ introduced500,000th motorcycle produced1992Raman Munjal Vidya Mandir inaugurated – A School in the memory of founder Managing Director, Mr. Raman Kant Munjal1994New motorcycle model – ‘Splendor’ introduced1,000,000th motorcycle produced1997New motorcycle model – ‘Street’ introducedHero Honda’s 2nd manufacturing plant at Gurgaon inaugurated19982,000,000th motorcycle produced1999New motorcycle model – ‘CBZ’ introducedEnvironment Management System of Dharuhera Plant certified with ISO–14001 by DNV HollandRaman Munjal Memorial Hospital inaugurated – A Hospital in the memory of founder Managing Director, Mr. Raman Kant Munjal20004,000,000th motorcycle producedEnvironment Management System of Gurgaon Plant certified ISO–14001 by DNV HollandSplendor declared ‘World No. 1′ – largest selling single two–wheeler model’Hero Honda Passport Programme’ – CRM Programme launched2001New motorcycle model – ‘Passion’ introducedOne million production in one single yearNew motorcycle model – ‘Joy’ introduced5,000,000th motorcycle produced2002Becomes the first Indian Company to cross the cumulative 7 million sales markSplendor has emerged as the World’s largest selling model for the third calendar year in a row (2000, 2001, 2002)New motorcycle model – ‘CD Dawn’ introduced, New motorcycle model – ‘Splendor +’ introduced, New motorcycle model – ‘Passion Plus’ introduced, New motorcycle model – ‘Karizma’ introduced2004New motorcycle model – ‘Ambition 135’ introducedHero Honda became the World No. 1 Company for the third consecutive year.Crossed sales of over 2 million units in a single year, a global recordSplendor – World’s largest selling motorcycle crossed the 5 million markNew motorcycle model – ‘CBZ’ introducedJoint Technical Agreement renewedTotal sales crossed a record of 10 million motorcycles2005Hero Honda is the World No.
1 for the 4th year in a rowNew motorcycle model – ‘Super Splendor’ introduced, New motorcycle model – ‘CD Deluxe’ introduced New motorcycle model – ‘Glamour’ introduced, New motorcycle model – ‘Achiever’ introducedFirst Scooter model from Hero Honda – ‘Pleasure’ introduced2006Hero Honda is the World No. 1 for the 5th year in a row15 million production milestone achieved2007Hero Honda is the World No. 1 for the 6th year in a rowNew ‘Splendor NXG’ launchedNew ‘CD Deluxe’ launchedNew ‘Passion Plus’ launchedNew motorcycle model ‘Hunk’ launched20 million production milestone achieved2008Hero Honda Haridwar Plant inaugurationNew ‘Pleasure’ launchedSplendor NXG launched with power start featureNew motorcycle model ‘Passion Pro’ launchedNew ‘CBZ Xtreme’ launched25 million production milestone achievedCD Deluxe launched with power start featureNew ‘Glamour’ launchedNew ‘Glamour Fi’ launched2009Hero Honda GoodLife Program launched Hunk’ (Limited Edition) launchedSplendor completed 11 million production landmarkNew motorcycle model ‘Karizma – ZMR’ launchedSilver jubilee celebrations2010New model Splendor Pro launchedLaunch of new Super Splendor and New Hunk2011New licensing arrangement signed between Hero and HondaLaunch of new refreshed versions of Glamour, Glamour FI, CBZ Xtreme, KarizmaCrosses the landmark figure of 5 million cumulative sales in a single yearJuly 29, 2011 – Hero Honda Motors changed its name to Hero MotoCorp following the exit of its erstwhile Japanese promoter, Honda, from the company2012Migration of all products to Brand HeroLaunch of Impulse, Maestro and Ignitor2013 Neemrana Plant Foundation Stone laid50 Million cumulative 2 wheelers productionAchievements/ recognition:–2013Green Pioneer Award – 2013Business Leader of the Year’ Award by Hon’ble President of India, Shri. Pranab Mukherjee, at the AlMA Managing India Awards 2013 on April 11, 2013 (Conferred on Mr. Pawan Munjal)Business Leader of the Year’ Award in the Auto (Two Wheelers) category by Deputy Chairman of the Planning Commission Mr. Montek Singh Ahluwalia, at the NDTV Business Leadership Awards 2013 (Conferred on Mr. Pawan Munjal)CFO of the year Award (Conferred on Mr.
Ravi Sud)2012Business Leader in Automobiles (two–wheelers) at the NDTV Profit Business Leadership Awards 2012 (Conferred upon Mr. Pawan Munjal)Best value for Money Bike Maker and Best Advertising in Two Wheelers Category at the Auto India Best Brand Awards 2012Digital Advertiser of the year at the Indian Digital Media Awards (IDMA) 2012Three awards (Launch Event of the year, Rural Engagement Progamme and Live Patron Award for Marketing Excellence) at the WOW Awards organised by EventFAQsAdvertiser of the year 2012 by Indian Digital Media Awards 2012Innovation in Loyalty Marketing Award (Initiative: Hero GoodLife Utsav) by Colloquy Loyalty AwardsTPM Excellence Award 2012 by JIPM (Japan Institute of Plant Maintenance)2011Two–wheeler Manufacturer of the Year award by Bike India magazineAdjudged the ‘Bike Manufacturer of the Year’ at the Economic Times ZigWheels Car and Bike Awards2010Rated as Top Indian Company in Automobile – Two Wheelers sector by Dun & Bradstreet – Rolta Corporate Awards 2009Most Preferred Brand of Two–Wheelers’ award at the CNBC Awaaz Consumer Awards.Adjudged at top of the two–wheeler category in the Brand Equity Most Trusted Brands 2010 SurveyRanked No. 3 Most Trusted Brand across categories amongst Young Adult MalesCompany of the Year awarded by Economic Times Awards for Corporate Excellence 2008–09CNBC TV18 Overdrive Awards 2010 ‘Hall of Fame’ to SplendorNDTV Profit Car & Bike Awards 2010 – Two–wheeler Manufacturer of the Year, CnB Viewers’ Choice Two–wheeler of the Year (Karizma ZMR) and Bike Maker of the Year by ET–ZigWheels Car & Bike of the Year Awards 2009’2009’Two–wheeler Manufacturer of the Year’ by NDTV Profit Car & Bike Awards 2009 and Passion Pro adjudged as CNB Viewers’ Choice two–wheelerTop Indian Company under the ‘Automobile – Two–wheelers’ sector bythe Dun & Bradstreet–Rolta Corporate AwardsWon Gold in the Reader’s Digest Trusted Brand 2009 in the ‘Motorcycles’ categoryNDTV Profit Business Leadership Awards 2009 – two–wheeler category2008NDTV Profit Business Leadership Award 2008TopGear Design Awards 2008NDTV Profit Car India & Bike India AwardsIndiaTimes Mindscape and Savile Row ( A Forbes Group Venture ) Loyalty AwardsAsian Retail Congress Award for Retail Excellence (Strategies and Solutions of business innovation and transformation)NDTV Profit Car India & Bike India AwardsOverdrive MagazineTNS Voice of the Customer Awards2007The NDTV Profit Car India & Bike India Awards 2007 2006 Corporate Social Responsibility AwardTop Indian company in the Automobile – Two Wheeler sector by Dun & Bradstreet – American Express Corporate Awards 2006Hero Honda Splendor rated as India’s most preferred two–wheeler brand at the Awaaz Consumer Awards 2006NDTV Profit Car India & Bike India Awards 20062005 Awaaz Consumer Awards 2005 Bike Maker of the Year Award by Overdrive Magazine2004 Winner of the Review 200 – Asia’s Leading Companies Award (3rd Rank amongst the top 10 Indian companies)ICSI National Award for Excellence in Corporate Governance 2004 by The Institute of Company Secretaries of India. 2003 Winner of the Review 200Most Respected Company in Automobile Sector by Business WorldBike Maker of the Year by Overdrive Magazine. 2002Bike Maker of the Year by Overdrive MagazineWinner of the Review 200 Company of the Year of ET Awards for Corporate Excellence.2001 Bike Maker of the Year by Overdrive MagazineWinner of Three Leaves Award for showing Corporate Environment Responsibility in the Automobile Sector by Centre for Science & EnvironmentBusiness School Award for Corporate Performance to Hero Honda Motors Ltd.And many more..